Today, February 3rd, is National Wear Red Day and if I may, I’d like to make a little public service announcement on behalf of the American Heart Association and Macy’s.
When was the last time you ever thought about YOUR HEART? And I mean your heart as an organ that keeps you alive, not as a symbol of romance or love, or broken heart that inspires a sad love song.
It’s a very startling statistic to find out that women rarely pay attention to the fact that heart disease, and cardiovascular disease, are the number one killers of women. We think that heart attacks are exclusive to men. But I was shocked to find out that it takes more lives than breast and ovarian cancer among women, and that we do not consider the risks.
To raise awareness of heart disease among women, the American Heart Association launched an initiative called “Go Red for Women” back in 2004, and you will be happy to know it has made a difference.
They have also, very wisely, created the initiative in Spanish, calling it “Go Red Por Tu Corazón” (love the title in Spanglish!) and is reaching out to the Hispanic Community. Díganle a sus Mamás, a sus Tias, a sus Hermanas, a sus Amigas que lo lean. Spread the word!
I encourage you to visit the website, in Spanish (click here) and in English (click here) and learn how to participate, create awareness and take care of yourselves and your loved ones. It’s worth a few minutes of your time. It even has recipes and very useful tips on how to recognize the symptoms and warning signs of a stroke.
One of the sponsors of this campaign is my favorite store- MACY’S- who has contributed $28 million dollars to the cause since 2004. They have a special sale going on today Friday Feb. 3, for anyone who shops at the store and is wearing red. What a great idea, since today ando de rojo! I think I’m gonna save me 20% on my purchases.
You can contribute and make a $2 dollar donation by getting the Go Red pin at Macy’s and by shopping on the exclusive WEAR RED items they have benefiting the American Heart Association.
And you can also use the power of social media to donate. Visit the Macy’s fanbook page (click here) and create a Valentine by February 14th. They will donate $2 for each Valentine card sent, with a total of up to $250 thousand dollars in support of the Go Red Campaign. ¿Quien me quiere mandar una tarjetita de San Valentin?